Award Winning Motor Journalist Ferdi de Vos gives us his rendition of the 2024 SA Bakkie of the year experience .
Read MoreWith the Competition Scoring Sheets that will be available upon request, here is the oversight from the national Press Release.
Read MoreGWM HEV raised the Double Cab 4x4 BAR in SA to an all time new height! To win the SA Bakkie of the year in all 3 test categories was just not thinkable before GWM introduced their new P500 HEV to the South African market. "This bakkie has truly set a new standard and we did not believe it could be done", said Gerhard Groenewald, the SA Bakkie of the year Course Director.
Read MoreSouth Africa's inaugural Bakkie of the Year competition wrapped up with the announcement of its first winner at the Nampo Cape exhibition in Bredasdorp, the largest agricultural hub in the greater Cape Agulhas, on Saturday, writes Janine van der Post.
Read MoreVolkswagen 1-2 as Navara, GWM score in Pickup contest
Read MoreWat is jou Bakkie van die Jaar? Lees in ons Oktober-November-uitgawe watter bakkie bo-aan óns lys sit na afloop van 'n paar taai toetse.
Read MoreSouth Africans are bakkie-mad. This fact is borne out by the monthly vehicle sales figures for the country, with three out of the five top-selling vehicles in South Africa being ladder-frame based one-ton pickups, as well as the best-selling passenger vehicle in the country for the last decade.
Read MoreRSG POTGOOI! In ons weeklikse motorrubriek bespreek Wessel Pretorius die Bakkie van die Jaar.
Read MoreKykers kan uitsien na ’n lekker mengsel van alledaagse rygoed tot peperduur en spoggerige weeldemotors. Daar word ook na ’n string bakkies gekyk, waaronder die nuutste Volkswagen Amarok, wat sy gene met die Ford Ranger deel.
Read MoreThis included the following Publications: Magazines : Wegry & Sleep (10 Full colour pages) Go Drive & Camp (10 Full colour pages) Value per rate card @ R404,450 per issue, News Papers: Rapport Full page article (Egmont Sippel) Windhoek Express, Republikein, Namibia Regional Paper, Western Cape Ultimate Drive (10 thousand Copies Estimated Value ( unconfirmed conservative rate card value of R3 365 000) Total estimated Printed Exposure value: R4.173m with a reach of min 100 000 unique viewers
Read MoreOnline Posts: Wheels 24, Pro Agri (2 million viewers per month), Ultimate Mobility Social Pages, Manufacturer Pages, Participating Journalist pages, Combined estimated value: R1189 000 Offline TV Coverage: Lat` Wiel Kyknet (10 Episodes of 15min each coverage) over 2 a two week period / Ignition TV ( Reach values not obtained, SABC similar rate card estimate (R44 000 x 10) Estimated total conservative Coverage R1 629 000 and a reach of 2.5 million unique viewers. A full audit has not been done on these values.
Read MoreRSG -Wessel Pretorius Naweek Aktueel / Monitor (reach between 450 -500k People) 10 min Interview and live broadcast at the winner ceremony Rate slot value R68100 x .75 per 10 min slot 34 Regional Community Stations (total reach of 1milllion+ listeners) offered coverage pre- during and post event coverage. Online Stations: JouStasie, did a full coverage over the duration of the event. Estimated Radio Coverage value: R3118 700 and a reach of 1.4 million unique listeners. A full audit has not been done to to confirm these values.
Read MoreThe 2024 BOTY manufacturer and public participation event details will be announced at the beginning of May 2024. This year will feature 4 different categories with 10 or more participating bakkies.Read More
Title | Date | Day | Location |
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Boty 2023 | 16 Sep 2023 | Saturday | Bredasdorp, Western Cape, South Africa |